UPM Fine Papers: Print Campaign
Task
A memorable, bespoke piece that engaged potential clients to be the Tyre partner of The FA & the England football team.
Solution
A bespoke printed book that not only included custom visuals for each client but was wrapped in a laser cut rubber cover.
images that were shot by the models on set.
Deliverables
Concept
Design
Art direction
Print liaison
Detail
Cover & inside pages
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