Task
Once more, Shell threw us another challenging brief - an informative film for Shell Helix Ultra that elevated tech films from usual 3D model fare.

It had to contain all the tech data and information yet link back to the existing Drive On campaign.

Solution
We created a futuristic, interactive table that took the Shell Helix test driver on a journey of the oil.  As he watches on, a variety of holographic stories and supporting tech infographics play out on the table.

Deliverables
Concept

Production

Film

Film

Screenshots

Shell Nitro+ / BMW M Power film

Shell Nitro+ / Sky Sports F1 film