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Digital Guidelines Print & Website Film Identity

QUSTODIAN IDENTITY

  • TASK

    Qustodian is a new free Anglo Spanish mobile phone advertising service. They needed a relevant pan-European identity for the brand which was both flexible and contemporary.

     

  • SOLUTION

    An iconic Q was used as the centrepiece for the Qustodian offering. The Q contained iconic imagery for each of the consumer sectors which can then be individually highlighted. The relevant sectors were then colour branded to create their own unique look.
  • DELIVERABLES

    Master brand with

       12 sub-brand identities.

    Digital guidelines.

    Mobile splash screens.

    Powerpoint templates.

    Stationery.

    'What is Qustodian?'

       animation.