COMPTEL BEAUTIFUL DATA
With the brand identity nearly complete, Comptel wanted to create something that not only showed the new look and feel but also demonstrated the new strategic direction of the company. In effect, that the rebrand was not a case of the emperor’s new clothes.
Comptel sees beyond the numbers and data and we wanted to create something memorable that brought that philosophy to life. It's simply about the beauty in data.
This film which first ran at The World Mobile Congress introduces Comptel's new logotype and reinforces that Data can actually be Beautiful.